Ramona Karlsson’s sponsor Solidtango, “the social fan tv platform”, now increases their motorsport involvement. Ramona was the first motorsport driver in Sweden with her own Play Channel, rrplay.com. Now also Ramonas’ project “Young Female Drivers” releases their own play channel; yfdplay.se.
– We are very proud to now have created a play channel for YFD as well. Film material is a very good and important way of marketing, as well as to our sponsors as to our fans. I am very happy that Solidtango support us with this, Ramona says.
Young Female Drivers has also started a cooperation with BroadcastHouse – a film production company that has made personal films for each participant in Young Female Drivers. The films can be watched on yfdplay.se
– To be a part in this project is very interesting and fun. Movies is a very important part for each athlete, since the sponsor and marketing work is a big part of the success. With this play cannel we hope to give everybody in Young Female Drivers a good start in their career, Johan Lundqvist says – one of the founders and owners of Solidtango.